Privacy Policy
Last updated: July 2025
Virtue Heating & Plumbing (“we”, “our”, or “us”) is committed to protecting and respecting your privacy. This Privacy Notice explains how we collect, use, and safeguard your personal data when you visit our website https://virtueheatingandplumbing.co.uk or contact us regarding our services.
- Who We Are
Virtue Heating & Plumbing
Address: EXT Suite, Alma House, Alma Road, Reigate, Surrey, RH2 0AX
Phone: 01293 403 244
Email: info@virtueheatingandplumbing.co.uk
- Information We Collect
We may collect the following types of information when you use our website or contact us:
Personal details you provide: such as your name, phone number, email address, and message content submitted via our contact form or direct email/phone enquiries.
Usage data: including your IP address, browser type, and details of how you interact with our website, collected through Google Analytics and similar tools.
Conversion tracking: information about actions you take on our site, such as clicking our phone number or submitting a form, used to understand and improve how visitors contact us.
We do not collect payment details or sensitive personal information via this website.
- How We Use Your Information
We process your information to:
- Respond to your enquiries and provide quotes for our services.
- Maintain records of communications and bookings related to our work.
- Analyse website performance and improve user experience through tools like Google Analytics.
- Legal Basis for Processing
We process personal data on the basis of:
Legitimate interests: to respond to your enquiries, provide requested services, and operate our business effectively.
Consent: where you choose to provide your details via our forms.
- Sharing Your Information
We do not sell or rent your personal information. We may share data with:
Service providers: such as website hosting, analytics, and technical support providers who help us run our site.
Legal authorities: if required to comply with law enforcement or regulatory obligations.
Some data collected by Google Analytics may be processed outside the UK or EEA, safeguarded by standard contractual clauses.
- Data Retention
We retain enquiry information for as long as necessary to handle your request and for a reasonable period afterward for administrative purposes. Analytics data may be retained for up to 26 months in line with Google’s settings.
- Security of Your Data
We take reasonable steps to protect your information, including secure servers, restricted access, and up-to-date website security measures.
- Your Rights
Under UK data protection laws, you have the right to:
- Request access to the personal data we hold about you.
- Ask us to correct or delete your information.
- Withdraw consent (where applicable).
- Object to certain types of processing.
To exercise your rights, contact us at info@virtueheatingandplumbing.co.uk.
- Cookies and Tracking
Our site uses cookies and similar technologies for functionality and analytics. You can manage or disable cookies in your browser settings. We do not use cookies for advertising purposes.
- Third-Party Links
Our website may contain links to external sites. We are not responsible for the privacy practices of these websites.
- Changes to This Privacy Notice
We may update this Privacy Notice from time to time to reflect changes to our practices or legal obligations. The revised version will always be posted on this page.